International Meeting

Digital tools for visiting Museums: From Audioguides to APPS


Monday, 15 February
Lecture Hall, 10:00 -13:40
Free admission


In the past three years, several international leading museums have gradually started to replace audio-guides for multimedia guides that incorporate the latest in digital technology (360º, 3D, augmented reality, virtual reality, beacons, etc.). Mobile devices offer the opportunity to integrate resources that enhance, enrich and extend the visit, overcoming spatial, architectural, sensory or even temporary barriers. But what are the goals, challenges, common problems and the first responses to this kind of technological integration? Cultural institutions and technology companies come together at this event to be held on February 15 to discuss this change from multiple perspectives.


Programme  PDF:


10:00 Presentation, Andrés Carretero, Director of the National Archaeological Museum

Development of the multimedia guidance service for the National Archaeological Museum - MAN (2014-2016)
Dori Fernández, Head of Dissemination Department at National Archaeological Museum (Madrid) 

The possibilities of Virtual Reality and Augmented Reality in museums from new technological developments: Walking with Gaudí and Experiencia VR Tarraco
Miguel Ángel Ruiz, Director of Content and Services at Samsung Electronics Iberia, and Pepa Morillas, Managing Director at Gaudí Exhibition Center (Barcelona)

Understanding the digital journey during the museum visit
Elena Villaespesa, Digital Media Analyst at Metropolitan Museum Of Art (Nueva York)

The Prado Museum's new website: from the artworks to the user
Javier Pantoja Ferrari, Head of Digital Development at the Prado Museum (Madrid)

11:30 Coffee break.

Changing the paradigm of the educational experience in the Thyssen-Bornemisza Museum
Ana Moreno, Director of Education Area in Thyssen-Bornemisza Museum (Madrid).

Multimedia guides and apps project for visiting 13 Royal National Heritage Sites
Elena González, Head of National Heritage Museums (Madrid).

Rethinking the British Museum's audio guide
Shelley Manion, Senior Product Manager at British Museum (Londres)

Content management systems for creating your own visiting apps
Guillermo Seijo, Operations Manager at Museum of Memory and Tolerance (México).

The impact that technology can have on the museum experience
Marco Antonio Castro Cosio, Manager of MediaLab-Metropolitan Museum of Art (New York)

13:40 Closing of the event.